Charles A. Matz (AIA RIBA CID) Principal of the firms, Executive Producer, Registered Architect, and Certified Interior Designer , Mr. Matz has extensive experience in the fields of architecture, planning, logistics, construction management, manufacturing, multi-media system direction and design, graphics, technology and entertainment systems. As Architect, Designer and Producer, he’s applied these specializations to the development of master plans, retail, museum and gallery exhibit design, hospitality and hotels, higher education, and production facility projects—with numerous completed commercial works for television, live music, and cinema. He works with the owners, and leaders of companies, civic, media organizations, cultural institutions, and universities to manage and visualize new projects; offering excellence in the preparation and delivery of planned approaches, analysis, and project management. Clients include the organizations: The New York Stock Exchange, SONY, Princeton University, J. Walter Thompson Advertising, BBDO, Mobil Oil Research, and Development Corporation, Viacom, and Disney among many others. Expertise in Architecture, Design, Visual Identity, Media Production and Project Management for large, complex, retail prototyping, fine art, Installation, tour, interiors and new hospitality, private Club and University building projects. Strategic Brand Management, Art Direction and Design for Industries and Companies servicing the Architecture, Engineering, Design, and Construction fields. He is the Executive Director of the Center of Excellence for Data Visualization, Entertainment and education Engineering at the New York Institute of Technology.